Thursday, January 1, 2009

Politically, there is a lot that could be said here about David Weinberger's presentation at Le Web, but I won't go there today.  What intrigues me is his core topic...leadership at the "end of the information age."  

My twist on his reference to the end of the information age is that he is reframing all that is social networking/social media.  His 23 minutes are a worthwhile use of your time if for no other reason than to recognize that all that comes with social networking (viral ideas, reputational ratings, the wisdom of crowds, etc.) may well be perceived by some leaders as a threat to their positional power.

Many businesses struggle with what to make of social software, its application, its possibilities, its limits.  Leaders will embrace social software more readily if they can see it as a liberating force; a way to lead more effectively and not be threatened by networks as they develop.  As many of those networks will cut across functional silos and through many layers of traditional heirarchies, managerial angst may ensue.

Ravit Lichtenberg has a good post on Weinberger's message as well.

No comments: